9.2 New terms
Response variable: Y
Predictor variables: X1,X2,...,Xp
When we want to analyze a quantitative response : Regression
When we want to analyze a categorical response: Classification
In this chapter we will focus on the Normal regression model.
Our toy example will come from a bike sharing service. We will try to understand the demand for it service.

Source: Washington Business Journal
We want a model of the number of rides/day.
- Poisson model is not valid here because we do not have an equal mean and variance.
- Instead we are going to go with a normal model:
Yi|μ,σind∼N(μ,σ2)μ∼N(θ,τ2)σ∼[some other prior model]
Here the predictor variable will be the temperature in Fahrenheit.