14.2 Naive Bayes Classification

Here, we have three categories, whereas logistic regression is limited to classifying binary response variables. As an alternative, naive Bayes classification

• can classify categorical response variables \(Y\) with two or more categories
• doesn’t require much theory beyond Bayes’ Rule
• it’s computationally efficient, i.e., doesn’t require MCMC simulation

But why is it called “naive”?